Why would you want to get an autoresponder, and why does 1shoppingcart do it for me?
- You need a sign up form to allow your website visitors to ‘opt-in’ to your mailing list. Most autoresponder services allow you to create an opt-in form very simply. For example in 1shoppingcart you can create one in less than a minute that asks your subscriber for their name and email address. You are then provided with the html code to copy and paste into your website. You don’t have to understand anything about html code, you just need to know how to copy and paste!
- You can choose which page to direct people to straight after they have opted in. This allows you to send them to a thank you page with a download they have signed up for, or to a particular sales page or article you want them to see, at the point they are the most interested in what you have to offer. Again, 1shoppingcart makes it really simple by asking you to include which url you want people to arrive at after they press ’submit’.
- Autoresponders allow you build relationships with people without you having to manually them out to individuals. If it takes up to 7 or 8 times for someone to even remember you exist, an autoresponder is a great way to send someone 7 or 8 great tips, or a short e-course so that your reader can learn to know, trust and like you before you try to sell them anything.
- 1shoppingcart also allows you to start off with a simple autoresponder package, and then add on extra features such as (you’ve guessed it!), a shopping cart when you want to start to sell digital products, an affilate system and a digital download service as your business needs grow.
Warning! I started off with a simple autoresponder system provided by www.i-contact.com which was excellent I have to say. My problem was that when I decided I needed the extra functionality that 1shoppingcart offered me and decided to switch, I lost half of my mailing list.
This is because you can’t simply import all your contacts’ details, but for spam regulations, you have to ask them to re-regsiter. And generally people are lazy and they don’t!
So begin with the end in mind, get yourself a system that does everything you will eventually need it to do and just buy the bits you need to start with.
And I took a look around at all the experts and successful people in my business and realised they were using it, and if it’s good enough for them, it’s good enough for me!
That’s why I recommend 1shoppingcart - but what do you think?
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