1. Get found by Google

One of the things that writing articles will allow you to do is to build a massive web presence and be found often in Google. Articles written and submitted to EzineArticles.com get picked up a lot by the search engines as they are the dominant article directory and that’s because of the constantly fresh and updated information EzineArticles provides through its’ site.

This is the one of the key ways that article marketing raises your profile on Google.

In fact EzineArticles.com are the number one non SEO source of traffic for their authors. For example, recently, they delivered 5.1 million click-throughs to author sites in one month through the links you can place in the resource box.

2. Get found on EzineArticles.com

When you become known as an expert on EzineArticles.com, people not only read your first article. They want to read more by you. If you imagine it’s similar to when you find a novelist that you like and you want to read more by that person, you go find their other writing.

The same thing happens with your articles, so people read more and more of your writing which lends you credibility and increases the chances of them clicking through to your site and ultimately becoming a client.

3. Get found on other people’s sites

What article directories function as is as content providers to people that have websites, blogs, newsletters, who don’t or can’t create their own content (in fact it’s a great place to search when you’re short of an article for your next newsletter!).

So when you’re writing about a ‘hot’ topic, you can often find that your articles get picked up and circulated for you, especially if you’re providing great useful content that other people want to pass onto their readers.

And it costs you nothing other than your time.

Head over there and get writing! www.EzineArticles.com