Teleseminars are such a great thing to have as your free item of value. By this I mean your free (ie costs them nothing) item of value (has a great deal of value to them) that you give to people in exchange for their name and their email address.

Using a free up and coming teleseminar to do this is ideal because it has a natural inbuilt deadline and a sense of urgency.

If you’re offering a free report or an e-book as a free item of value, that’s fantastic. However, you might find people will land on your site and think “That looks good. I will come back and look at that later.”  Or they download it, file it, and never read it (which gets them onto your list, but no closer to sampling your expertise).

There’s no sense of urgency as to why they should download that special report right here and right now. With a teleseminar it’s built in that if they don’t sign up right there and then they’re going to miss the call itself. There’s a real reason to act now built in.This was one of the major components of my successful list-building last year, that helped build my list from 15 to 1500.

Could you/should you/are you using them?